Marketing Manager

Описание

• Plan, implement and audit the overall digital marketing strategy
• Organize and lead digital marketing team
• Stay up to date with the latest trends and best practices
• Manage and audit different digital marketing channels
• Define and measure ROI and KPIs
• Prepare and manage digital marketing budget
• Audit overall owned digital channels
• Track Google Analytics, communication platforms’ data and make complex analysis
• Anticipate sales performance trends and align the KPI, budget and channel distribution accordingly.
• Research competition, investigate benchmarks and provide areas for improvement
• Cooperate with other departments to sustain knowledge transfer between them.
• Make decisions and take actions based on previous experience, trends and data analysis to revising procedures accordingly.
• Consistently drive innovation and bring disruptive ideas.

• University graduate

• Fluent in English & Russian, Turkish (advantage)

• At least 5 years of experience in sales & marketing

• Excellent communication skills and ability to work in a team environment.

• Strong digital marketing & e-commerce skills

• Experience with OTA ( Booking, Expedia & trip advisor)

• Experience in analytical tools such as Google Analytics

• Ability to read & analyze data

• Skills in budget management

• Strong knowledge of revenues & analysis

Conditions:

• 5/2
• transport & meal