Marketing Specialist

Описание

Key Responsibilities

Marcomm & Promotion

• Organization of events: exhibitions, presentations, conferences.

• Development of booths and promotional materials; coordination with contractors (design, printing, booth construction).

• On-site support: customer engagement, feedback collection, activity organization.

• Preparation of post-event reports (number of visitors, effectiveness).

• Development and implementation of marketing campaigns (online & offline).

• Corporate brand support and participation in PR activities.

Novelty Control

• Planning and controlling new product orders.

• Ordering and inventory management of new products.

• Coordination with other departments (sales, logistics, HQ).

Digital Marketing

• Management and regular updates of the corporate website.

• Social media management: content creation, promotion, analytics.

• Monitoring competitors’ digital activities and providing recommendations.

Catalogues & Manuals

• Preparation and maintenance of up-to-date printed and electronic catalogues.

• Coordination of manuals and documentation translation through outsourcing companies.

• Ensuring timely distribution of materials (internally and to customers).

Corporate Gifts & Souvenirs

• Planning and procurement of corporate gifts and souvenirs in line with branding guidelines.

• Selection of product range: promotional souvenirs for exhibitions, client and partner gifts, seasonal gift sets.

• Quality control and compliance with brand book (colors, logo, packaging).

• Interaction with contractors (suppliers, manufacturers, designers).

• Database management for souvenirs (incoming, write-offs, distribution at events).

• Logistics: delivery to warehouses, offices, distributors, exhibitions, and events.

• Conducting inventory checks and controlling stock balances.

• Preparation of reports on souvenir usage (stock, costs, effectiveness).

Coordination with the Sales & Marketing Department for effective order placement.

Qualifications^

• Education:
  Higher education.
  Additional training / internship in marketing / PR field.

• Language Skills:
  English – strong working proficiency (spoken and written) for daily live & online interaction with expats & foreign partners.

• Experience:

• Minimum 2 years’ experience in B2B or B2S in international company.

• Reporting to expat management in English.

Professional Skills & Competencies:

Advanced user of MS Office (Excel, Word, PowerPoint).

General legal literacy.

Marketing skills (forecasting, market analysis).

Excellent communication skills and articulate speech.

Customer-oriented mindset.

Systematic and disciplined approach to work.

Proficiency in handling documentation.

Personal Qualities: High work capacity, customer focus, eagerness to learn, initiative, goal-oriented, presentable appearance, sociability, adaptability, punctuality, result-driven, positive attitude, team player, stress resilience, loyalty, commitment to professional development.