Product Manager/Продакт менеджер

Описание

Responsibilities:

• Prepare the marketing plans and business plans of assigned products (Rx), which includes external (market/industry) and internal scan, disease area, SWOT analysis, promotional strategies, action plans and budget (ASP)
• Responsible for providing the sales team with the necessary technical know-how to enable them to sell the brand, such as product training which includes medical science, printed or electronic promo-material and clinical study detailing
• Provide and ensure support to sales team for the effective implementation of developed and agreed marketing strategies and promotional campaigns
• Coordinate with the marketing specialist and sales managers for arranging CMEs, conferences, and related activities.
• Drive implementation of action plans with consistent follow through with sales managers and the field force.
• Ensure optimal utilization of budget, and regular tracking of expenses
• Responsible for regularly reviewing and monitoring market information to ensure that the sales team is kept abreast on new developments concerning competitors’ performance and activities
• Act as a contact person for competitor analysis and develop counter strategies for assigned products
• Find ways and means to introduce new and innovative ideas for promotional campaigns
• Coordinate with concerned departments for the development of new product and its portfolio (CSD, Regulatory and HO supply chain)
• Responsible in preparing SOI for new product, this includes market information, commercial stocks and sample forecasts, pricing strategy and discounts
• Manage all regulatory documentation/ information related to the products assigned, in coordination with regulatory.
• Responsible in preparing annual product forecasts and target growth
• Oversee product inventory of commercial stocks and samples.
• Ensure availability of assigned products across sales channels, in coordination with logistics and distribution.
• Respond to customer queries related to the assigned products.
• Development of relationships with TOLs and KOLs for effective support of marketing campaigns

Requirements
1. higher medical/pharmaceutical education
2. 2 and more years of experience as a product manager
3. knowledge of the basics of marketing
4. knowledge of computer programs (confident user)
5. ability to analytical work with market data
6. good interpersonal relations skills

We offer
- Full time job - 5/2
- 08.30-17.30
- Company car
- Incentives depending on the results

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