Email marketing manager

Описание

We are a dynamic iGaming company with over 5 years of experience and a team of 1,000+ specialists. Our portfolio includes 8 successful projects, loved by players and operating across Tier 1–3 markets.

At our core, we attract and value top talent, enabling us to streamline processes and confidently expand into new markets.

Join us as an Email Marketing Manager and become part of a team that launches new projects, drives innovation, and shapes the future of iGaming!

Who we’re looking for?

A results-driven Email Marketing Specialist with hands-on experience in launching and optimizing email campaigns. You know how to segment, automate, A/B test, and analyze performance. Experience in iGaming or betting is a big plus. If you're detail-oriented, data-savvy, and creative — let’s talk

Your Responsibilities:

• Develop and launch email marketing campaigns targeting various user segments.

• Optimize campaign performance with a focus on improving open, click, and conversion rates.

• Localize email content and strategy according to regional market specifics.

• Analyze campaign results and prepare detailed performance reports.

• Conduct A/B testing of subject lines, content, and CTAs to enhance user engagement.

• Work across multiple communication channels including email and in-app/push notifications.

• Create and optimize email templates: promotional campaigns, trigger-based messages, automated flows, and newsletters.

• Manage and segment customer databases to ensure precise targeting.

• Collaborate with designers and copywriters to produce high-quality, engaging content aligned with the casino and sports betting verticals.

• Stay up-to-date with the latest trends and best practices in email marketing.

• Ensure all campaigns are compliant with data protection regulations and anti-spam laws.

What we’re looking for:

• Minimum 6 months of experience in email marketing (preferably within the online casino or sports betting industry).

• Proficiency in email marketing platforms such as Mailchimp, Customer.io, or similar ESPs.

• Experience in planning, executing, and optimizing email campaigns, including A/B testing.

• Solid understanding of segmentation strategies and trigger-based email flows.

• Basic knowledge of HTML and CSS for email template customization.

• Familiarity with analytics tools for campaign performance tracking and optimization.

• Strong attention to detail and excellent communication skills.

• Ability to collaborate effectively with cross-functional teams.

What we offer:

Remote work from anywhere in the world

Competitive salary

️ Paid vacation days

Paid sick leave

Career growth opportunities

Professional and result-oriented environment