Participate in the development of short- and long-term marketing strategies for the assigned category, based on company goals and local market conditions.
Prepare communication materials for trade and media channels.
Supervise the development of packaging design and adaptations.
Maintain regular cross-functional collaboration, including communication with the global office in Luxembourg.
Contribute to the development and implementation of brand communication strategies, including creative development, adaptation, and execution of the full marketing mix.
Work closely with creative and media agencies across the full range of brand marketing tasks.
Monitor market developments, consumption trends, and competitive landscape to identify new opportunities
Support the Trade Marketing and Category Management teams in the execution of brand strategies. Collaborate closely with Key Account teams on key trade initiatives.
Who we are looking for:
Minimum 1 year of experience in Brand Management or Consumer Marketing in leading FMCG companies.
Strong analytical mindset with the ability to think both conceptually and creatively.
A collaborative team player with strong communication skills.
Self-driven and goal-oriented, capable of working with minimal supervision.
High energy and passion for driving growth in a dynamic, competitive environment.
Fluent English; knowledge of Kazakh is an advantage.
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