Marketing & Growth Manager (They/She/He)

Описание

If you’re here, it’s because you’re looking for an exciting ride. 

A ride that will fuel up your ambitions to take on a new challenge and stretch yourself beyond your comfort zone. 

We’ll deliver a non-vanilla culture built on talent, where we work to amplify the impact on millions of people, paving the way forward together. 

Not your usual app. We are the fastest-growing multi-category app connecting millions of users with businesses, and couriers, offering on-demand services from more than 170,000 local restaurants, grocers and supermarkets, and high street retail stores. We operate in more than 1500 cities across 23 countries. 

Together we revolutionise the way people connect with their everyday needs, from delivering essentials to connecting our ecosystem of users through innovative solutions powered by technology. For us, every day is filled with purpose.

What makes our ride unique? 

Our culture and strong values. 

Our career development philosophy. 

Our commitment to being a force for good. 

We have a vision: Building the largest marketplace in your city, to give access to anything in minutes. And this is where your ride starts.

YOUR MISSION

The Growth Marketing Manager leads growth and engagement initiatives for Glovo's most important products. The team is data-driven and results-focused. The person will have a strong technical, analytical, and product background – with a hunger to make products grow.

THE JOURNEY

Lead and own Growth end-to-end strategy and execution of Central Asia markets at Glovo (Kazakhstan and Kyrgyzstan). Define Glovo local Marketing strategy, adapting global playbook to local needs. Understand local media landscape and define the right mix of digital/non-digital investment to maximize user base growth within the agreed CAC (Cost of Acquisition) targets. Own the Marketing budget and use it efficiently and wisely. Track and monitor key Growth and Content metrics providing the appropriate visibility to HQ, the General Manager and the Regional Marketing Director. Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with both our consumer and business products, identify growth opportunities, and execute on projects to drive growth and engagement. Define promotional, pricing and point of sale strategy. Manages the country’s marketing & growth team Establishes meaningful business relationships on behalf of the business (Top partners, Media agency, Social Media agency, PR agency, etc). Works together with Pricing, CRM, Performance Marketing, Brand & Comms teams in HQ to get the local message through.

WHAT YOU WILL BRING TO THE RIDE

As a minimum, a Bachelor’s / University degree in Business, Engineering, or Computer Sciences is required. A Master’s or MBA is a strong plus. Min +5 years of experience in a leading FMCG company or in the E-commerce sector performing in a role of similar or larger responsibilities.  Proven track record of delivering business growth, experience defining investment strategy, and executing integrated marketing campaigns across digital and non-digital channels. You are aligned with our company values and enact them both in your personal and professional life. Effective English written and communication skills. Russian is a plus. Highly analytical and comfortable dealing with high growth and complex business challenges. Strong consumer understanding skills. Have a deep understanding of paid, owned, and earned media channels, being comfortable tracking and reporting on established performance marketing KPIs.

Individuals representing diverse profiles, and abilities, encompassing various genders, ethnicities, and backgrounds, are less likely to apply for this role if they do not possess solid experience in 100% of these areas. Even if it seems you don't meet our musts don't let it stop you, we are all about finding the best talent out there! Skills can be learned, and embracing diversity is invaluable.

We believe driven talent deserves:

An enticing equity plan that lets you own a piece of the action. Top-notch private health insurance to keep you at your peak. Monthly Glovo credit to satisfy your cravings! ️ Extra time off, the freedom to work from home two days a week, and the opportunity to work from anywhere for up to three weeks a year! Enhanced parental leave, and office-based nursery. Online therapy and wellbeing benefits to ensure your mental well-being.

Here at Glovo, we thrive on diversity, we believe it enhances our teams, products, and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds - all genders, racial/diverse backgrounds, abilities, ages, sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work, fostering an inclusive environment where everyone feels heard. 

Feel free to note your pronouns in your application (e.g., she/her/hers, he/him/his, they/them/theirs, etc).

So, ready to take the wheel and make this the ride of your life? 

Delve into our culture by taking a peek at our and check out our and !